Earth-Inspired Beauty Brands
Taking care of our body can be a meaningful and intentional ritual where we slow down and immerse ourselves in the present. It becomes a ritual of nourishment and receiving new energy where the goal is health, not perfection. Cosmetics can not only be used for aesthetics but also for healing and ritual purposes.
Out of green beauty emerged a new kind of approach to body care – slow beauty.
Slow beauty advocates for an ecological and responsible perspective, investing in products that have been lovingly crafted with ingredients that have been ethically sourced. More so, it involves not giving in to mainstream beauty’s quick fixes and invasive options, but rather, it’s about reshaping our beliefs around what beauty truly is. It promotes a long-awaited, much-needed reconnection to self – a remedy to the fast-paced world of the beauty industry.
The more we repeat our ritual, what we use in the process becomes more important to us. This is a collection of earth-inspired body care brands for a slow, holistic approach to *inner + outer* beauty. These companies are heavily influenced by the natural world, from botanical ingredients to low-impact materials, taking inspiration from the spirit of the Earth and her many extraordinary gifts!
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Before we dive in, these two retailers are my go-to for transparent, safe, and environmentally friendly beauty products. They heavily vet their suppliers and are committed to inclusivity:
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Top Picks
⭑ = favorite products
Herbal Supplements
ANIMA MUNDI – prides itself on creating some of the highest quality plant medicines in the market. Their herbalist run and operated company uses responsibly sourced ingredients from small and ethical farms. Anima Mundi specializes in crafting high potency liquid extracts, extract powders and tea’s that are produced with certified organic, wildcrafted, non-toxic ingredients.
MOON JUICE – harnesses the power of plants to feed your beauty and body from the inside out. The company offers a selection of moon dusts – adaptogen-powered blends of herbs and mushrooms formulated to help combat the effects of stress. From sowing seeds to extraction, Moon Juice commits to regenerative practices and wild-harvesting sustainably.
SUN POTION – sources the planet for potent, healing substances with the ability to transform consciousness and health. The compnay only sources organic and/or wildcrafted ingredients. Sun Potion products brings the highest quality tonic herbs, algae, greens, and mushrooms available to all in single-ingredient, pure powder, and whole food form.
Skin care
ALPYN BEAUTY ⓥ – The first luxury wildcrafted and hand-cultivated skincare brand on the market. They combine today’s most compelling science with Earth’s best clean ingredients. They believe wildcrafting and hand-cultivation is the future of green beauty.
BYBI ⓥ $ – Their internal auditing system, The Susty Score, grades a number of factors in order to glean an ingredient’s carbon footprint and decipher what impact using it in a BYBI product will have on the environment. BYBI created the world’s first carbon negative skincare product!
GOOD MEDECINE – beauty lab is a collaboration of 5 women. They harvest wild desert botanicals with respect, taking only what they need, and leaving no trace. They source locally first and gravitate towards like-minded suppliers who share the same high-quality standards and love for the planet. Their products are naturally gluten-free, cruelty-free, and non-toxic.
HERBIVORE BOTANICALS ⓥ $$ – Herbivore uses natural ingredients, plant-based food-grade cold-pressed oils, steam distilled therapeutic-grade essential oils, GMO-free soy wax, recyclable and reusable packaging, and many certified organic ingredients.
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OSEA MALIBU ⓥ – seaweed skincare! Inspired by the her grandmother’s lifelong love of the sea, Jenefer Palmer, the founder, set out to share her passion through a plant-based skincare line infused with elements of the ocean.
OTHER WONDERFUL SKINCARE PRODUCTS:
⭑ Derma Boost Rejuvenating Spray Mist by Morningstar Minerals. Natural vitamin and mineral replenishing protein repair spray for skin.
⭑ Magnesium Oil Spray by Ancient Minerals. Ultra-pure genuine zechstein magnesium chloride for skin application and dermal absorption.
⭑ Blue Aura Cleansing Water by Odacité. A powerful, no-rinse cleanser, formulated to make cleansing quick. It’s rich in minerals, vitamins, and antioxidants, and includes micellar water that cleanses impurities without drying the skin.
HAIR CARE
CEREMONIA ⓥ – a clean hair care brand rooted in Latinx heritage. Ceremonia’s products are filled with a nutrient-rich cocktail of raw, natural ingredients that celebrate Mother Earth.
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La Tierra Sagrada Hair – Prior to creating La Tierra Sagrada, hair stylist Stefani Padilla embarked upon a seven-year spiritual journey exploring the extraordinary healing power of plants. These plant teachers imparted nature’s wisdom to her, and, coupled with the knowledge she gained from both her work as a stylist and her own personal health issues, La Tierra Sagrada – The Sacred Earth – was born.
Makeup
Āthr Beauty ⓥ – Inspired by the stars and created from earth’s most precious materials, Āthr Beauty infuses crystals in the formulations for the amalgamation of transcendent, shimmer and glow, and profound wellness benefits. Relentlessly committed to sustainability and the most stringent of environmental practices, Āthr Beauty is supercharged clean beauty, harnessing powerful ingredients to create magic.
AXIOLOGY ⓥ – The lipstick boxes are sourced from Bali where the founder discovered a woman-owned recycled-paper boutique. The tubes are made from recycled aluminum and can be recycled at the end of their life. The products are also palm oil free. Axiology is a proud financial supporter of the Orangutan Foundation International.
ELATE BEAUTY ⓥ – the Canadian brand’s products are packaged in bamboo, and all of the compacts are made out of bamboo. Elate uses bamboo that comes from China, where they work closely with a green certified, fair trade manufacturer. All of the bamboo is water processed, not chemically treated. All pressed powder products come in seed paper, that can then be planted in your garden to sprout wildflowers or herbs.
DON’T THROW OUT YOUR OLD MASCARA WANDS!
Donate them to an animal sancuary instead! Once you are ready to part ways with your mascara send the wand to APPALACIAN WILDLIFE REFUGE in North Carolina. Their WANDS FOR WILDLIFE program takes in old, used applicators (currently only twice a year – October & February) to help care for wildlife. They are used to remove fly eggs and larve from the fur and feathers of wild animals. Mascara wands are the perfect tool for the job because the bristles are so close together.
NAIL POLISH
HABIT COSMETICS ⓥ – high performance nail polish made with Myrrh in the USA. Free from 10 of the top toxins. The polishes are packaged in glass bottles with bamboo lids.
SIENNA BYRON BAY ⓥ – breathable water permeable nail polish made in Australia. The polishes are packaged in glass bottles with bamboo lids.
Oral Care
GEORGANICS ⓥ – all products are hand-crafted in small batches with natural locally-sourced ingredients. The packaging is specifically designed to produce no waste to avoid clogging up landfill sites.
OLAS WELLNESS ⓥ – inspired by a deep respect for the healing power of the ocean. Olas bottles products in recycled flasks and makes their toothbrushes with Mao bamboo.
QUIP – I’ve been a Quip customer for over five years and I personally have enjoyed watching the company’s sustainability progress. They’re products focus on zero or low waste solutions with clean ingredients and sustainable materials that provide quality results.
Underarm Care
CORPUS NATURALS ⓥ – a long-lasting plant and mineral based deodorant that is formulated with naturally derived enzymes and plant extracts that have been clinically proved to help reduce body odor. Every aspect of the product – from its formula to manufacturing to its packaging – happens in the United States using renewable hydroelectric and solar energy.
MEOW MEOW TWEET ⓥ – makes their deodorant with a combination of sweet-smelling essential oils and plant and mineral powders that effectively neutralize odor. Organic plant oils and butters hydrate and calm your sensitive underarm area, with only a touch of baking soda to kill stink-causing bacteria. The packaging is also 100% biodegradable!
Sun Care
SOLARA SUNCARE ⓥ – a line of multitasking mineral sunscreen products powered by clean ingredients. With skin-loving benefits and formulas that provide full-spectrum protection.
Tools
MOUNT LAI ⓥ – an Asian female owned beauty company that is rooted in Traditional Chinese Medicine. The brand was inspired by founder Stephanie Zheng’s own grandmother, who has been practicing gua sha and jade rolling for over 50 years. Mount Lai takes its name from Mount Penglai, a mountain in Chinese mythology that plays host to magical, healing fruits. By taking a modern approach to ancient rituals, Mount Lai aims to be a similar source of wellness and healing for you and your skin.
SAYA Designs – is inspired by nature and handmade by Balinese artisans. They use root wood salvaged from old plantations and every purchase plants an endangered tree in Indonesia. Explore their many unique hand-crafted hair accessories!
STACKED SKINCARE ⓥ – tools made with high quality surgical grade stainless steel to last a lifetime. I’ve never tried their skincare line but it sounds like top-notch quality.
TEK ⓥ – an Italian company that produces 100% FSC certified handmade wooden brushes and combs. With special attention given to environmental protection, every single component of Tek’s wooden products has been crafted following sustainable principles.
WILDLING ⓥ – Wildling believes in harnessing the wisdom of nature to restore the body’s innate beauty and flow. Wise women across time have maintained their beauty through sophisticated self-care rituals based on a deep understanding of the Earth’s gifts.
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